Lack of Certification Limits Market Opportunities for Producers

TLDR

• He said the initiative supported this year’s NaneNane theme, “Identify Markets, Increase Productivity to Implement Vision 2050,” by helping producers understand market requirements and prepare products for domestic and.
• MWANZA: THE Tanzania Bureau of Standards (TBS) is stepping up efforts to improve product quality and market access for local producers by providing standards guidance and certification support.
• Eveline Nko, a processor of pilau spices and nutritional products, said lack of certification had sometimes limited market opportunities as some customers were hesitant to buy products without recognised quality.
• Some entrepreneurs said the education had improved their understanding of certification and its role in building consumer confidence and expanding markets.
• The entrepreneurs urged other producers to comply with TBS requirements, saying certification would strengthen trust in Tanzanian products and improve competitiveness at home and abroad.