Zanzibar Tourism Diversification: International Visibility and Sustainable Growth

ZANZIBAR has stepped up efforts to diversify its tourism sector during the first 100 days of the government’s second phase, focusing on new products and international visibility.

tourism remains a key pillar of Zanzibar’s economy, contributing over 30 per cent of Gross Domestic Product (GDP) and supporting more than 65,000 jobs.

efforts to promote Zanzibar internationally have also been intensified, with participation in major global tourism events such as the International Tourism Fair (FITUR) in Spain and the World Travel Market in London.

Mr Soraga said efforts to promote Zanzibar internationally have also been intensified, with participation in major global tourism events such as the International Tourism Fair (FITUR) in Spain and the World Travel Market in London.

the government has continued to support cultural and tourism-related events, including the Sauti za Busara festival, as part of efforts to promote heritage and attract more visitors.

The government continues to prioritise sustainable tourism, improved service quality and greater community participation to ensure the sector benefits more people.

Mr Soraga said the move is aimed at strengthening the sector’s contribution to the economy while enhancing its resilience. He further said that tourism remains a key pillar of Zanzibar’s economy, contributing over 30 per cent of Gross Domestic Product (GDP) and supporting more than 65,000 jobs.

The government’s strategy includes strengthening infrastructure, improving services and encouraging investment in new tourism products to meet changing global demand.

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RAIS wa Zanzibar na Mwenyekiti wa Baraza la Mapinduzi Dk. Hussein Ali Mwinyi, amesema Serikali inaendelea kuweka mkazo katika uhifadhi na uimarishaji wa maeneo ya kihistoria kwa lengo la kulinda utamaduni na kukuza uchumi wa Zanzibar.

juhudi hizo zinahusisha pia ukarabati wa Sinema ya Majestic unaofanyika kwa ushirikiano na Japan kwa lengo la kuhifadhi hadhi yake ya kihistoria na kuongeza matumizi ya kiutamaduni.

Ameishukuru Uholanzi kwa ushirikiano uliopo na kuwahimiza wawekezaji kutoka nchini humo kuja kuwekeza Zanzibar katika sekta za utalii, uchumi wa buluu, viwanda, uvuvi na kilimo.